Rachael Academy
Episodes
Friday Apr 29, 2022
Friday Apr 29, 2022
Creative Strategies To Grow Your Business With Beate Chelette
Creating a unique and stand-out brand for your business can be quite the challenge—and then marketing that brand is another hurdle altogether.
Rachael Phillips is a multi-award-winning global marketing expert recognized as the ‘go-to’ person when it comes to growing and establishing a brand in the marketplace. I discuss how to get to know your business better and so much more.Listen in as she shares how to remain updated with the latest digital and technological developments, as well as proven strategies to market your business. You will learn the importance of collaboration and connection, the value of connecting with yourself before starting a business, and how to evaluate what’s really important to you.
Monday Apr 04, 2022
How To Inspire The Youth Of The World One Kid At A Time With Shuarn Banks
Monday Apr 04, 2022
Monday Apr 04, 2022
How To Inspire The Youth Of The World One Kid At A Time With Shuarn Banks
Welcome to another episode of The Secret Diaries of an Entrepreneur.
Shaun Banks grew up with a single mother who cleaned houses and buildings for some of the most wealthy and elite people in Seattle. He was instilled with a strong work ethic to pursue big dreams and help others. One night, his life was rocked by a nightmare when his uncle murdered his aunt and cousin in a domestic violence dispute. All his close-knit family was devastated. Shaun vowed to do something in their honor when he became an adult.
In 2007, he opened the I AM Defense institute against his profound disinterest in working with youth. I AM Defense shows women and children how to protect themselves from attackers. Since that time, Shaun has committed his life to the personal development of youth.
Shaun also started the highly successful youth magazine 'You Can Have It ALL” which inspires youth around the world to capture their dreams--regardless of circumstances. We show parents how to maximize their children's performance and provide families with inspiration and strategies to persevere, overcome and win.
Whether it’s through our magazine, youth conferences, camps, social media content, or books, we believe motivation is a universal language. "It's A Great Time to be ALIVE!"
Wednesday Feb 09, 2022
How To Bring The Brand Inside Of You Out With Lily Patrascu
Wednesday Feb 09, 2022
Wednesday Feb 09, 2022
Welcome to another episode of Rachael Academy.
What is Branding? Branding is the process of giving a meaning to specific organization, company, products or services by creating and shaping a brand in consumers' minds.
The objective is to attract and retain loyal customers and other stakeholders by delivering a product that is always aligned with what the brand promises.
Branding has all different kinds o forms on it's journey to us creating the brand we want. Lily Patrascu is our guest on the Secret Diaries of an Entrepreneur to discuss how she helps her clients tell their message and stand out above the noise through her book publishing system.
Tuesday Jan 25, 2022
How To Expand Your Fempire With Caterina Rando
Tuesday Jan 25, 2022
Tuesday Jan 25, 2022
Welcome to Rachael Academy
Podcast Guest: Caterina Rando
Website: https://www.caterinarando.com
Podcast Title: How To Expand Your Fempire With Caterina Rando
Are you a women in business stuck and unsure how to grow your business to the next level? Are you struggling to find the time to manage the day to day running of your small business? Do you feel overwhelmed on the day-to-day tacks that you should be doing to generate more clients into your business?
Well you're going to want to listen in to our latest Secret Diary of an Entrepreneur.
Caterina Rando is on a mission to teach, mentor, and support women to be themselves, do their thing, serve their people and massively monetize their mastery. She shows women entrepreneurs how to be loud and proud about the value they bring in order to make their businesses thrive. Her clients grow, shine, expand, open themselves up to new possibilities, and take their businesses further than ever before. Caterina is all about, positivity, integrity, generosity, community, and providing massive value while uplifting others. She is a sought-after-speaker, event producer, and author. Her latest book is the ABCs of Public Speaking. Her book, Learn to Think Differently, from Watkins Publishing is published in over thirteen countries and several languages.
Caterina is the founder of The Thriving Women in Business Giving Community. This group of big-hearted women, raise money for women and girls education and entrepreneurship training. She wants women to know that they do not have to wait until they are wealthy or retired before they can embrace philanthropy. This is the clear message in the Women’s Giving Circle Guide, a book she co-authored with C.J. Hayden.
Caterina is also the founder of the Thriving Women in Business Center, located in San Francisco. This is an attractive and warm place for women to come and do their workshops. Caterina's plan is to open more centers throughout northern California. Caterina is recognized for her special way of infusing business with making a difference. She has received the Extraordinary Woman Award from Developing Alliances. The American Businesswomen Association bestowed on her the Woman of Distinction Award and she has also received the Limitless Woman Award from the Limitless Woman Conference.
Wednesday Jun 23, 2021
How To Break The Fear of Showcasing Yourself With Lira Kay
Wednesday Jun 23, 2021
Wednesday Jun 23, 2021
Welcome to another episode of The Secret Diaries of Entrepreneurs Podcast. Hope our latest episode finds you well? Yes we're now showcasing some of our podcasts in video format. Don't forget that you can listen in and download the audio versions of our podcasts in our podcast tab here.
This week is all out developing the confidence to showcase yourself in a world that is packed with potential mini us?
How can we successfully showup online authentically and with confidence?
At first blush, fear of success doesn’t sound like much of a fear. But it’s very real and it can hold you back in a big way. It’s probably not success itself that you fear, but the potential price of success. Sometimes, it’s your own behind-the-scenes manipulations that keep tripping you up on the road to success. What is the fear of success? Fear of success is when you have an ongoing fear of succeeding, so much so that you might be inadvertently self-sabotaging. It’s not that you think you’re incapable of succeeding. It’s more about the fear of change that may come and whether you’re up for it.
This weeks guest is Best selling Author, Speaker and Coach Lira Kay.
30 Years Experience in Transformation, Therapy & Personal Growth. Track Record of Successful Clients Around the Globe. Artist, Wife and Mother of Five Daughters. Best Selling Author and International Speaker. Awarded Woman Entrepreneur.
Lira shares her journey to finding her why and how she developed the confidence to showup more in business and life.
Thursday Apr 15, 2021
How To Grow Your Business PR With Emily Taffel
Thursday Apr 15, 2021
Thursday Apr 15, 2021
Welcome to another episode of The Secret Diary Of an Entrepreneur. This weeks guest is Emily Taffel From Mugsy PR. Emily knows all things PR and she will be sharing with us how to grow your business with PR.
Let’s start off with a basic question: What is the difference between marketing and PR? Marketing refers to the promoting, advertising, and selling of your product or service.
Public relations refers to the management of communications between your business and the press and general public. The two work hand-in-hand to help customers discover your business.
Always striving to get the word out quickly and to the widest audience possible, Emily Taffel, owner of Mugsy PR is your go-to public relations and social media representative. Whether it is gossip, publicity for a new product or event, or a major news story, Emily is the woman-in-the-know.
Tuesday Feb 23, 2021
Add A Little Pureefantastico In To Your Life With Jenny Ambrose
Tuesday Feb 23, 2021
Tuesday Feb 23, 2021
THIS WEEK ON THE SECRET DIARY OF AN ENTREPRENUR
It was so wonderful to have as guest on The Secret Diary of an Entrepreneur Podcast Show Jenny Ambrose. We invite Jenny to talk all things design. Why you need it, should you need it and how to use it within your business.
Purée Fantastico is the business venture of Jenny Ambrose, an award winning artist, designer, and polymath dedicated to being solution-oriented, relentlessly joyful, curious, and enthusiastic about leaving things better than she found them. With a background in anthropology as well as graphic design, Jenny founded Purée Fantastico in 2008 with the vision that design can not only be beautiful- it can be useful.
She understands design as an empathetic practice and utilizes it as a language, establishing her clients as the authorities they are. This connects them deeply with their audiences, clients, customers, and students, yielding the highest results for whatever they’re working to achieve.
Coupled with emotional intelligence and critical thinking, design and visual messaging makes a huge difference in how we experience, express, and ultimately understand the world we live in.
Friday Jun 26, 2020
Friday Jun 26, 2020
Welcome to another episode of Rachael Academy.
When it comes to the business of the future it's all going to be about collaborations and learning how to build strong business relationships. The business landscape has seen a lot of changes in the last 5 years and the way people are wanting and doing business is changing.
* If you're not learning how to build strong relationships with your audience then you're going to find yourself as a business obsolete
Sunday Aug 13, 2017
Sunday Aug 13, 2017
Sheila (Levack) Simms True Relationship Artist
Title of your podcast show: What It Takes To Become a True Relationship Artist by Owning Your Story and Owning Your Worth with Sheila Simms
Podcast Questions:
1. Tell us a little bit about who Sheila Simms is. First, thank you Rachael for having me on your show today - it is great that we can connect across the pond and around the globe! Well, I think who I am starts with my name. I was named after my mom's best friend she had during childhood and my middle name 'Vivian' is passed down from my late grandmother and aunt who had the same middle name. I am a Christian and God has been a great source of strength, guidance and unconditional love in my life so I prefer the biblical meaning of my whole name that is: 'being in good character & conduct, life and one who hears' which is pretty cool as I love telling stories as well as hearing the stories of others, in fact, this is what led to my 2 start-ups: Visual Spatial Creative and Built By Hearts.
In terms of titles and positions I am a Wife, Mom of Ashton who is 13, Storyteller, Story-Maker, Blue Heart Builder & Driver, Brav Shift Promoter, SPN Lioness & Good2U Leader, Independent Director and aspiring True Relationship Artist and quite possibly one day an Extraordinary True Relationship Artist! There may even be ones that I missed too! But those are simply titles & positions that do not define me... My personal mantra, core values, my last line, my process define me as they help guide my intentions and actions daily. My personal mantra is "I see things differently and help others see things differently." My core values are: STRENGTH. FREEDOM. JOY. PEACE. GRATITUDE. My last line is: "She always had a smile, she loved sharing stories and cared about the stories around her...Sheila Vivian Simms lived LIFE well." My PROCESS is: Step 1: Always smile. Step 2: Share stories with love. Step 3: Care about the stories around me. Step 4: Live life well.
2. Many people out there are looking for happiness in some shape or form. Do you think that self discovery and the process of finding yourself plays an important role to becoming happy?
Definitely but it isn't happiness we all should be seeking but contentment, joy, joy unspeakable that you have regardless of good or bad situations or circumstances. Self-discovery is the only route to true contentment - you may be happy, obtain material items, have success but you will not experience that true contentment and joy unspeakable until you receive validation as well as fulfillment.
3. Why discover yourself whats the point?
If you don't discover yourself you will either be living someone else's life purpose or a life without purpose.
4. What is a day in Relationship Artist look like or involve?
It is different every single day which I love - I may be writing, posting on social media & contributing to conversations, going on my power walks and running into people in my neighbourhood, working in my garden both offline & online so they both thrive, it is curating other people's stories as well as my own, it is collecting 'people' but for a purpose either for myself or someone else's purpose and it is collaborating with others from all walks of life and industries, it is having no budget & being creative by staging my own photos for my stories and it can be researching this field to see how I can expand it - every day is different & I love it!
5. Why did you start a business in the self development industry?
It is the manifestation of my vision that I had when I was 21 and I always heard that if you are going to become an entrepreneur then develop a product and/or service offering that solves a problem to your biggest pain point. Well, because of the trauma of growing up and then living in a generational cycle of abuse, close relationships became my biggest pain point and fear. So, I thought why not start a relationship management company that focuses on fostering relationships, decreases conflict, increases wellness and positivity through storytelling and story-making. Also, then my company would not only help others but also me to find ourselves, find our voice and find our community so we are connected in mind, body and spirit within ourselves so that we can become one with another.
6. You mention these words quite often in you work core values, vision, mission, passion. What do they really mean to an individual life?
Again, they are everything, unique to everyone and part of the discovery process.
What is in the deep core of you?
What do you see that the world needs?
How will you make that happen, what steps will you take?
What sets your soul on fire?
And your end result of your discovery process may be I want to be a great mom or dad or become Prime Minister or start a company - all very different but meaningful to the person that discovered that is their life purpose.
7. What 3 things have you learnt since being in business could you first describe it with three words.
Be Brav. Be Strong. Be Well.
8. What one book have you read that changed your life or mentors?
Book - The Bible.
Mentors - I have been blessed with many both personally and professional, in fact, every person I have met has impacted my life, taught me lessons, helped me grow and change in some capacity.
9. What advice would you give any woman out there who also has a burning desire and dream in getting started or fulfilling that dream.
1. JUST LISTEN. Listen to that intuition, that still small voice telling you your dream and as you hear that voice you light up, smile and are excited - that is your gift.
2. JUST WALK. Even if it is the smallest step, just take that step.
3. JUST ASK. Ask for help and surround yourself with people that you will learn from, that you can collaborate with and that can help in terms of finances, resources or even emotional support that you will need on this journey.
4. JUST GIVE. Give your gift away so that you can truly empact = impact + empower = empowerment in action.
10. Tell us a little bit more about what Sheila does, your community and where people can find you and join in.
Right now, I am collaborating with 3 key organizations & people as well as other organizations including many amazing people that include: Remi Alli & Karl Mercier & team from Brav Online Conflict Management (Brav), Heidi Allen & 8000+ Positive People Army (PPA) and Dr. Rob Rutledge, Timothy Walker & team from Healing and Cancer Foundation (HCF) as I enter into an Intrapreneurial program with my Mentor Susan Fulford of Dynamic Legacy. I also have an 'Assurance Provider' Ian Lai and an Empact Advisor Michelle Ingram and my awesmazing husband Dave and son Ashton + extended family by my side.
In the Intrapreneurial program, Susan will be supporting me as I learn how to raise capital, develop & start a solid plan for the relationship management system & related apps I am working on developing and I will be continue my research too.
Also, for all 3 organizations I am furthering their work in various ways - starting a Brav Shift division for Brav that includes a monthly podcast starting in September, a representative online and offline at events as well as fundraising; I am a Core Founder for Positive People Army and working on a manifesto for global expansion to ensure we are meeting needs of the largest army without arms; and part of the Canada 150 Wellness Challenge for HCF, helping them to expand events & programming as well as fundraising. 6
I also write, active in my online and offline communities as I continue to be a Curator, Collector and Collaborator.
I am still developing my own website but I can be found on LinkedIn, Twitter and the Positive People Facebook community.
Thursday Mar 09, 2017
Why Consistency is Important in your Business and Life
Thursday Mar 09, 2017
Thursday Mar 09, 2017
Do you have friends who only seem to come around when it is convenient for them? Ever thought someone close to you would always be there when you're in need, but when push comes to shove, they're nowhere to be found? Inconsistency is a terrible attribute that far too many people nowadays possess.
Now don’t beat yourself up if the description above reminds you of someone close to home. Everyone once or twice in their life exhibit traits of inconsistency and that’s a human thing. The danger comes when it starts to affect us achieving our goals and plans in life and it starts to get in the way of your relationships and work.