There’s a saying in farm country: “Don’t ever bet against farmers.” Farmers must grow their businesses while constantly battling declining profit margins, industry incumbents with vastly more market power and the daily roller coaster of commodity prices and weather. In many ways, farmers are the ultimate entrepreneurs, constantly innovating, growing businesses by themselves and taking full responsibility for all aspects of product delivery. Entrepreneurs could learn a lot from farmers.

Here are eight lessons from the farm that every startup should embrace.

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